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So you want to retarget leads on TikTok? In this video, we’re telling you everything you need to know about TikTok retargeting ideas and strategies to see conversions. Watch this video to learn how to create custom audiences to run the best TikTok retargeting campaign for your business.
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Looking For Some Great TikTok Retargeting Tips?
One of our main goals when running ads for any new client or business is to build a qualified pool to use for retargeting ads.
These audiences are valuable and can help keep the lights on, so to speak, while you’re taking the time to find new customers.
So, we’ll focus on TikTok retargeting tips for this video.
Running ad campaigns is fun; but have you tried a retargeting campaign?
If you’ve run retargeting ads on other platforms, you probably know the process…
…gather your audience, retarget based on their activity, see more conversions (and lower costs per result).
The idea is the same behind retargeting ads on any platform, but TikTok has its own specifics and processes that you should follow.
That’s what we’ll cover in today’s video – some effective TikTok retargeting tips.
Let’s get into it!
Video Outline
Why Retargeting? (0:58)
Retargeting Ads Require Custom Audiences (1:26)
Create A Website Traffic Audience (3:48)
Strategy For Building A Website Audience (3:47)
Create A Custom Audience From A Customer File (4:57)
Using An Engagement Audience (5:26)
App Activity to Build A Custom Audience (6:37)
Using Lead Generation Audience(7:33)
Videos Mentioned
➡ Facebook Marketing Playlist: https://www.youtube.com/watch?v=Bam_rXmoOs4&list=PL-DAplYj3NS93fCW1mEJurhyQo-c32ujH&index=1
➡ Facebook Retargeting Strategy: https://www.youtube.com/watch?v=ypcD3wMVl5Y&list=PL-DAplYj3NS93fCW1mEJurhyQo-c32ujH&index=47
// LYFE Marketing
➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/
➡ We’re LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we’re not holding back. But if you want a tailored strategy, then don’t hesitate to contact us on our website.
